Prepare a two- to three-page summary of a business concept. The summary should address the following elements:
- Explain the validity of the opportunity.
- Explain the market trends over the past five years.
- Explain the size of the market.
- Describe the product or service for your new business. What is the range of coverage?
- Summarize the prices and the decision-making process for determining pricing.
- Target Market:
- Define whether it is a business market or a customer market.
- Explain how your product is designed to meet the needs of your target customer.
The Business Concept paper
- Must be two to three double-spaced pages in length (not including title and references pages) and formatted according to APA style.
- Must include a separate title page with the following:
- Must use at least three sources.
- Must document all sources in APA style.
- Must include a separate references page that is formatted according to APA style.