Expedia’s Customer Satisfaction Scorecard, ISM week 7 post, business and finance homework help
dear writer here are the instructions for this assignment:
After reviewing the application case study ‘3.8 Expedia’s Customer Satisfaction Scorecard’’ on Chapter 3 (from Business Intelligence: A Managerial Perspective on Analytics textbook), reflect on why is important for Expedia.com to assess and monitor Customer Satisfaction? Why is important from a strategic stand-point to monitor Steel Wheels’ customer satisfaction and performance?
you can google the book to find the etext or the pdf form the book name is A Managerial Perspective on Analytics i also attached a pic of how the book look thanks