sonic

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I need the answers to the below questions. It should more than 500 words. The article about Sonic is in Marketing Management book by Kotler Keller 14th edition.

Below is the link for the text book

http://socioline.ru/files/5/283/kotler_keller_-_ma…

Chapter 9

1. What brand elements would be most useful for differentiating the Sonic brand from competing brands? How can Sonic sum up its brand promise for the new smart phone? Should Sonic add a brand for its second product or retain the Sonic name?

 

 

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