BUS332 Belhaven University Behavioral Influences Impact One’s Decision-Making Skills

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Behavioral influences impact one’s decision-making skills. Knowing yourself and how you come to decisions will determine exactly which forces affect you. The first behavior that represents my decision-making skills is cognitive dissonance. “Cognitive dissonance is a self-doubt a person feels when trying to make a decision. It is sometimes referred to as buyer’s remorse and happens when a person feels uncomfortable about some sort of decision” (James, 2018, pp. 5). I often toy back and forth with many decisions thinking there could be a better solution or product than the current one. I consider myself indecisive because I will weigh every pro and con of each choice and if they seem to balance each other I am even more lost than before because I get anxiety by making the best decision. It can be as simple as what I should get to eat, and if I am trying to save money and eat healthily, my choices are to buy the cheap fast food that’s not good for me but good for my pockets or buy the expensive salad that is good for my body but not spending wisely. I will go back and forth with this decision all day to determine which is a more significant loss.

My next behavioral influence is socioeconomic status. I generally incorporate this behavior when elections are coming up, and I must decide on a candidate based on my social and economic situation. This is important for me because if I do not consider these things, I could be voting for someone who implements policies that will negatively affect me. Both of these behaviors are vital for me when making decisions, although I would like to be a little more decisive with my choices.

References

James, A. (2018, January 15). Retrieved from https://study.com/academy/lesson/behavioral-influences-on- decision-making.html

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