Kimpton Palomar Sales Blitz, marketing homework help

My hotel is called Kimpton Palomar, which is located at Los Angeles, CA. The address is 10740 Wilshire Blvd. Please find the following information as much as you can:

  • Summarize the most outstanding differentiation points of your hotel from the other hotel properties from your hotel group.
  • Identify the target market of your hotel and identify the characteristics of the target market.
  • As the Sales Director, how would you segment/break the geographic areas to reach out to your potential guests for your hotel? List actual examples by adding pictures or maps.
  • Create a sample Sales Blitz script for your group.
  • Reference list.
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