Deliverable 05 – Business Development Roadmap

ScenarioYou have decided to open a cupcake bakery and move your home-based business into a storefront. Recently, you met with SBA National, a non-profit, that focuses on helping entrepreneurs start their business with funding and guidance. The non-profit also hosts a business pitch competition to anyone who is a client. One of the requirements of the SBA business pitch competition is that each participant must do a Business Development Roadmap to document the process that you will use to create a business development strategy.InstructionsDevelop a Business Development Roadmap using the provided template.Include the following areas in your roadmap:Planning and Identifying PrioritiesClient prospectingMarket research on your industry and areaNetworking strategyMarketing strategyFor each area, list the key implications (opportunity or strength) to your businessMake sure to use audience-specific language and professional tone throughout the document.Clear organization, APA formatting for the references list, and proper grammar and punctuation are required.Criteria for grading:Comprehensive description of the following areas in the roadmap: Planning and Identifying Priorities, Client prospecting, Market research on your industry and area, Networking strategy, Marketing strategyFor key area, comprehensive implications (opportunity or strength) to the business.Comprehensive use of audience-specific language and professional tone throughout the document.Comprehensive use of clear organization, APA formatting for the references list, and proper grammar and punctuation.

 

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